Our new RACT Roadside advertising campaign takes a look at the lighter side of our commitment to helping members no matter what the situation.
Focusing on a humorous and slightly over-the-top approach to the way our roadside patrols undertake training, the new campaign is a different take on the Right Royal Service brand.
'It is designed to highlight that our patrol team will do everything in their power to assist members, no matter who they are or what their concern is,' RACT Executive General Manager, Membership and Community, Stacey Pennicott said.
Haven't seen the campaign? Watch it below: