About Us

We've been a part of the Tasmanian community for over 100 years. Since forming in 1923, we've always had the same purpose – to be Tasmania’s shoulder to lean on and voice when it matters.

We'll be there for you

We'll be there with a helping hand.
We'll do more to help prevent, protect, minimise, overcome and recover from the risks you and our communities face. We'll be there when you need us most.
We'll help you make your money go further.
We'll help you make your money stretch further. We'll use our singular focus to put your best interests at the centre of all our advice and decision making.
We'll be there to help you enjoy life.
We'll help you maximise the things you want to do and minimise the things you have to do.

We have a vision to form a valued relationship with every Tasmanian. To achieve this vision, we must be consistent in the value and the proposition we deliver to members.

Like a trusted friend, our members must be able to rely on us and be confident in every interaction. This must be consistent across every activity, advocacy initiative and business line that bears our brand.

Read our Manifesto